About Us – Weld Lbled
Weld Lbled is more than just a clothing brand — it’s a movement born from the heart of Moroccan street culture.
We tell stories through fabric.
Inspired by the energy of the youth, the rhythm of the streets, and the power of identity, our pieces are made for those who walk their own path. Every drop reflects the raw spirit of Morocco — bold, creative, unapologetic.
We design for the bold.
Every collection speaks to the people who dare to be different — who blend tradition with rebellion, and culture with confidence.
From the alleys of Casablanca to the global scene, Weld Lbled is the voice of a generation.
My Story… The Story Behind Weld Lbled
I'm a Moroccan kid, raised in Moroccan streets — surrounded by people with big hearts… but in a tough reality.
I saw many youth wearing global brands… but fake ones.
Brands that weren’t ours, didn’t speak our truth — just to “look cool” or feel like we’re wearing something “big.”
And I kept asking myself:
Do we really have to imitate them to feel valuable?
That’s where Weld Lbled was born.
A brand that's 100% Moroccan — authentic, real, and unapologetic.
Not a copy, not a fake — it’s a style from us, for us… proud of being Weld Lbled.
Our message is simple:
No matter the struggle, we’ll always love this land — and wear something that represents us with dignity and pride.
Weld Lbled isn’t just a brand —
It’s a story
It’s a voice
It’s a Moroccan identity — in the form of clothing.
Our Mission
To create authentic, limited-edition streetwear that reflects the identity, creativity, and resilience of Moroccan youth.
We blend cultural heritage with modern design to deliver bold pieces that speak louder than words.
Our Vision
To become the voice of Moroccan street culture on a global stage —
A platform where fashion becomes storytelling, and every drop represents a movement, not just a trend.